Welcome to the K-lytics Video Vault
A collection of all the videos including those from the reports pages. Here you have them all in one place.
Interactive Data Tool - Quick Start
(for PREMIUM + ELITE users)
This all-in-one tutorial is a demo of the "Interactive Data Tool". It is applicable to both PREMIUM AND ELITE USERS. (Both tools work in the same way.) We use ELITE for this demo.
- How to maneuver in the interactive data table
- Find a promising niche if you do not have one
- Find the best sub-markets in your current genre
- Optimize categorization for an existing book
K-lytics BASIC - Trend videos
K-lytics BASIC Kindle Market Trends December 2017
And here our latest overview for the month of December. (7 minutes)
K-lytics BASIC Kindle Market Trends September 2017
Video on 30 main Amazon Kindle book genres. We pick some of the highlights of this month. We now have data for more than 30 months - and the database is growing. We may be the only group - other than Amazon itself - having such a repository of Kindle book data. Real trends and seasonality finally become visible. And also we explore changes to the Amazon search result display. (10 minutes)
K-lytics BASIC Kindle Market Trends August 2017
Video on 30 main Amazon Kindle book genres. We pick some of the highlights of this month. We cover the longer-term trends of a whole number of selected Fiction and Nonfiction genres. Today, we also look at Amazon's announcement of the Kindle Unlimited 3.0 update to the royalty scheme (12 minutes)
K-lytics PREMIUM - Trend Videos
Kindle Daily Deals Analysis
What if you get an invite by Amazon to participate in their Kindle Daily or Monthly Deals? Is it worth it to participate? - We conducted this special analysis to answer the question. (10 minutes)
K-lytics PREMIUM Strategy Map October 2017
We take a look at the updated book strategy map, identifying the most promising book sub-categories that offer the highest sales with the lowest degree of competition. Which categories made it into the "green zone" this month? Which ones dropped out. And, as always, get your summary tables of "Hot Cells", "Hot Niches" and "Hot Mainstream" sub-categories. (9 minutes)
Case Study Seasonal Titles: Halloween means big business to many industries. What about e-book publishing, then? There are many Halloween-related book titles available on Amazon Kindle. But do the sell? (10 minutes)
K-lytics PREMIUM + ELITE - Q&A Vidoes
How to find Kindle categories for my non-fiction project?
Watch how the K-lytics database helps uncover hidden categories for your book project in a 3-step approach. This is a nonfiction case study that will also be very useful for fiction authors.
How to find the best romance niches (or in any other genre) every month?
The K-lytics PREMIUM and ELITE interactive tool allows you sort and filter all the book category data in many ways. This video will help you understand how to "zero in" rapidly on the hot sub-markets in a given overall genre.
How to interpret the "sales-to-competition-ratio" in the K-lytics Kindle market data?
K-lytics introduced the so-called "sales-to-competition ratio" as an effective and simple measure to gauge the relative attractiveness of a book market niche. This video explains what the measure is, how it works, and how you can use it for your book projects.
How to find "Hot Cells" and "Hot Niches" in the K-lytics online data?
A fundamental element of the K-lytics PREMIUM and ELITE interactive database is to filter for the "hot markets" with only a few clicks. This video shows you how to do it.
How to edit K-lytis PREMIUM + ELITE project data offline and print results?
The interactive data tool can be downloaded to your computer or viewed in Excel Online. This makes editing and manoeuvring through the data easier for some people. Also it allows you to print the results of your work. Here is how you do it.
How to optimize the categories of a Kindle book?
The K-lytics data can be used to select the best categories for you on the Amazon Kindle store. In cases where a book could potentially fit into a whole number of genres, this can be a delicate task. The K-lytics data helps you to solve this problem. This case study for more advanced users shows you how to do it.
K-lytics PREMIUM - Special Reports & Custom Research
Amazon Link Anatomy
Are you sure you are using the right link to promote your Amazon books? If not, you should watch this video. Here we reveal the issue of using "Super URLs" resulting from searching for your own book.
Keyword Hijacking on Amazon Kindle
Much has been said about the alleged importance of keywords in Amazon book titles. Yes, keywords are important but we believe they are vastly overestimated. Is it possible to boost sales by using high traffic keywords in your book titles (no matter whether these have anything to do with your book.) This is called keyword hijacking. We investigated. The result is shocking. (12 minutes)
FB Ad Targeting Seminar
This is a training series of three videos covering the new Facebook ad targeting features that have recently been rolled out to the general public. These features offer new opportunities for authors and publishers. Find out what could make Facebook ads so much for viable for book advertising.
(12, 9 and 7 minutes)
What are the highest-selling Romance heroes and the most popular romance plots? - Find out how to use the new advanced search and filter options on Amazon Kindle to develop a completely new perspective on romance novels and the profitable niches this genre
Royalty System Seminar
This is a training series of four videos covering the essential changes of the migration from Kindle Unlimited 1.0 to Kindle Unlimited 2.0. Find out what the migration of the Amazon Kindle royalties for borrows to the new pay-per-page-read truly has meant for authors. Although the change is already a couple of months back, you should not miss this vital training.
(4 x 5 minutes)
Short Reads Seminar
This is a special video accompanying our Custom Research about Short Reads & Short Stories. We recently published Volume 2 of the series. This is a special video about why a second volume was required. Imagine you could "reverse engineer" Amazon Bestseller lists that did not even exist. Well, that is exactly what we did. On top, we have a special promo and demonstration of K-lytics ELITE. (8 + 7 minutes)
New & Micro Categories
Is it possible to rank as an Amazon bestseller at will and instantly? - Yes, absolutely. (You may not get rich with that best seller but - promised - it will be a bestseller. This can be very useful for your marketing, book description and to get exposure on Amazon. Book categorization, espacially during the launch phase, should consider this. The video is from November 2014 but the concept is still valid. You will find updated data in the SPECIAL REPORTS section or can access the data your self in the interactive tool (just sort by ascending order for number of titles in category.) (13 minutes)
K-lytics ESSENTIALS - Bonus Tutorials
We have a surprise bonus, K-LYTICS ESSENTIALS, a series of more than 8 video tutorials that teach all you need to know to make the most of the K-lytics e-book market intelligence. We go step-by-step, starting with the basics, all the way to advanced publishing concepts and strategies that help you maximise your returns from Kindle.
01A Amazon Sales Rank Dynamics - Part A
Best Seller Rank - How it works and what to do with it. Top rankings in bestseller lists are one the thing we all strive for (at least to some degree.) This tutorial is the very foundation - understanding Amazon Sales Rank, how it behaves, what drives it, what makes it different from the category sales ranks and more. See what can happen to a book in a 24-hour period. It is exactly those fluctuations you want to avoid when make strategic decisions on niche and market selection.
01B Amazon Sales Rank Dynamics - Part B
This part 2 of the video drives the story home: WHY KINDLE TOOLS AND PLUG-INS THAT GIVE YOU SALES RANK INFORMATION AT A POINT IN TIME CAN TOTALLY LEAD YOU ASTRAY. Watch for yourself how sales ranks fluctuate in any given 24-hour or 30-day period. At K-lytics we "iron out" those fluctuations by monitoring best seller lists over time. Hundreds of thousands of book data points give you reliable rankings and trends. (12 minutes)
02 Sales Rank Converter
Episode #2 - Crack Amazon's secret code
Find out about Amazon's best kept secret regarding "Best Sellers Rank" and how you can crack the code in seconds. This video accompanies the free bonus - the graphical sales rank calculator - that you find in the BONUS section of the members area. (7 minutes)
03 Category Sales Performance
Episode #3 - Category Sales Performance: eBook Sales Volume Secrets
Watch this exciting training on how to identify and follow the highest selling Kindle book categories and sub-categories. And all this not based on gut-feel and hearsay, but based on facts! (10 minutes)
04 Mastering Competition
Watch Episode #4 - Mastering Competition: Publishing Choices And Degree Of Competition.
No great prize comes without contenders. Learn about the competitive intensity in various book market niches and how to use this information for making better publishing decisions. (10 minutes)
05 Book Market Strategy Maps
Episode #5 - Book Market Strategy Maps - Finding Your Way Between Opportunity and Risk.
How to put the whole (yes, the whole) Amazon Kindle ebook market on just one single sheet of paper that tells you exactly where to go. Our powerful approach represents a real step change in market intelligence on sales volume and competition in all main Kindle book categories and sub-categories.
06 Spotting Rank Momemtum
Episode #6 - Spotting Sales Rank Momentum: Riding The Wave of Growing Book Categories.
In this episode are moving on to trend analysis. This brief but powerful tutorial shows you how to use the K-lytics reports to double down on book categories that exhibit the highest sales volume growth. (6 minutes)
07 Competitive Pricing
Watch Episode #7 - Competitive Pricing: Value vs. Volume in E-book Markets
This tutorial is exciting as we now take up one of the most fundamental factors in any market: Pricing. Watch this episode if you want to take your author income to the next level and beat your competitors. (14 minutes)
08 E-Book Production Effort
Episode #8:E-Book Production Effort - Knowing What To Expect.
In this tutorial, we take a deeper look into the book creation and production process. Watch this episode if you want to see what indie authors can learn from professional publishing houses and how "production effort" can be a key criteria in selecting or ruling out certain book market niches. (15 minutes)
Launch Webinar Replay
This video shows the whole motivation and basic idea behind K-lytics. It is the replay of the launch seminar which covers a lot of ground. In case you have not watched it, I highly recommend to watch the main content part or at least parts of it. It really gives you a feel of where we are coming from and why we do what we do.
- 00:00 Introduction
- 02:50 What K-lytics is not
- 04:00 The truth about the Kindle opportunity
- 9:30 The four main problems between you and the opportunity
- 09:50 How to stand out from the crowd
- 11:00 Paleo Breakfast Recipe Book Syndrome
- 13:40 Bestsellers that do not sell
- 21:05 Wasting time - research you should not be doing
- 23:08 The lack of quantity - what it takes to make $100k
- 26:50 Your challenge in summary
- 27:70 Your solution - what you really need
- 30:45 K-lytics overview
- 44:44 Categories matter - more than 345 on one page
- 49:32 Product offer
(45 minutes for the main content part)